SKILLS

Scriptwriting (video, TV, digital, radio) · UX Writing · Content Strategy · Brand Messaging · Narrative Development · Campaign Ideation · Microcopy · Conversion Copywriting · Tone of Voice Development · Product Naming · SEO Copywriting · Email Marketing · Landing Page Optimization · B2B & D2C Content · Style Guide Creation · Editing and Proofreading   

TOOLS

Google Workspace · Microsoft Office · Adobe CC (Acrobat, Photoshop, Illustrator) · Slack · Wrike · Workfront · Basecamp, Adobe CMS Platforms · AI-assisted tools (Perplexity, Grammarly, Notion, Elicit, ChatGPT) for research synthesis, ideation, and planning; always refined through human review and brand voice alignment.